Ain’t Too Proud To Beg Sweet Darlin’–But I Need Your Help!

It’s true.  It’s true!  I’m asking for your help and assistance.

The thing is, I have issues asking for help.  It’s weird but I’m breaking down now and am in almost “beg” mode.

You see, I’ve applied to be on the SephoraSquad.

Yes.  I’ve applied but I don’t have much hope!

Why have I done this?

I’ll be honest.  I’m sick and tired of the mature woman being ignored.  Ohhhhhh….the beauty industry is constantly tapping themselves on the shoulder for their *cough* inclusion and diversity.  But…they exlude the older woman.  Over 50.  Over 60.  Over 70 and Over 80 +.  We all want to look our best.

Over time I’ve come to write many blog posts about makeup, skincare and wigs.  And it is a mission and passion of mine to include the mature woman.



Fake tan!  Some of my favorite subjects!!

This is my opportunity but I don’t really have much hope.  My Instagram account isn’t 37K plus.  It’s just over 5K.  My YouTube channel is but a mere drop in the bucket.  And that’s fine because if I can just reach a small group of women and be of any inspiration then I’ve done my job.

I don’t buy followers.  I don’t buy subscribers.  No filters. No fillers.

The only thing fake on me is my tan, my nails and my hair.  I’ve stopped with the lash extensions!

So what say you–can you help me out?

Here’s the link to click for you to add your testamonial if you would like : ATYPICAL60 SEPHORA SQUAD TESTAMONIAL LINK

If I get this, I will be forever thankful.  Gotta go now because I’m working on a blog post for tomorrow!

Again, thank you–it’s so difficult for me to ask for help but, I want this!

Thank you, thank you, thank you!

About Catherine

Far from perfect, but enjoying life as a non-perfect and flawed individual at 60 years young. I'm still wondering what I'll be when I grow up! The characters in my life's screenplay include my better half. He is a refined Frenchman who grew up in Paris and summered in St. Tropez. I grew up in Long Island and summered in Long Island. I am not refined. My three grown children are also a big part of my life. For their sake, they happily live where their careers have taken them! But I can still mother them from a distance! I write about the mundane. I write about deeply shallow issues. But whatever I write or muse about--it'll always be a bit on the humorous and positive side! It's all good!
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85 Responses to Ain’t Too Proud To Beg Sweet Darlin’–But I Need Your Help!

  1. Debe says:

    Done! BEST IF K

  2. Bonnie says:

    Hope you get it – I sent a good one off for you.

  3. Done and best of luck!

  4. annelouiseinwinona says:

    DONE in a heartbeat! Best of luck!

  5. Rita says:

    I too sent my thoughts in, good luck! They would be making a big mistake not using your input, we need your voice !

  6. Jana says:


  7. Christine says:

    Done! Good luck! You certainly deserve it!

  8. Holly K. says:

    As soon as I have a few free moments this afternoon I’ll send my testimonial. I would be so pleased to have you be a representative of our age group!

  9. Katerina says:

    Done, this is Katerina from Athens Greece! Good luck…

  10. Elizabeth says:

    Done! Bon chance!

  11. Thank you for asking 💐🤗💐. So excited for you!

    Yes, I submitted a testimonial. Honoured you asked us for the support.

    • Catherine says:

      Thanks Beverly! You have no idea how hard it is for me to ask for help! It’s so weird! I thank you!! XOXOXOXO

      • Elizabeth says:

        Catherine, I understand completely! I suffered an injury recently and have had to ask for help with just about everything. It’s so difficult, and I’m counting the days (weeks, actually) until I regain independence. In your case, I’m sure your followers are more than happy to support you. ❤️

  12. Lisa M Guthrie says:

    Glad you asked! I didn’t realize what an influence you are in my life until I wrote about you and your blog.
    Thanks for being you and for sharing your life with us.

  13. Pamm says:

    Just left a testimonial for you. I think you’d be great! It would be a win win for Sephora to have you on their team and for us having you represent our voice. Good luck!

  14. Kewlmom says:

    I sent in my testamonial as well! Keeping my fingers crossed for you!

  15. Tamra Jackson says:

    Totally crossing my fingers that you make it. You are such an inspiration to me! I had no idea you had a blog!!!! Thanks Catherine for being such a fun person!!

    • Catherine says:

      Hi Tara! Thank you so much! YEAH!!!! My blog is my baby and I feel awful that my job takes away from my writing! I hope you stick around and enjoy more posts where I’m not begging–LOL!!! XOXOXOXOXO

  16. Liz McGarry says:

    Done…with absolutely no hesitation…best of luck to you, Cathe, you’re a hero!

  17. A says:

    Just posted letter of support for you. Very happy to be able to do something to help. Keep going strong— you are a major inspiration for many. Here is the text:
    @Atypical60 is an articulate, authentic, and compelling voice that inspires women over 50 to not be bound by age as a number, but to embrace their lives to the fullest. This includes putting one’s best face forward and enjoying beauty products as a means to celebrate one’s features and feel confident— sentiments that resonate with women of any age. Atypical60’s voice is known as honest — sometimes brutally so— but always delivered with humor and grace; equally important, her voice is informed and well researched. She is an expert source trusted by her peers. Who are her peers? Women aged 50 and above who are have busy vibrant lives with family and work; women who have lived decades, birthed children, navigated careers and maybe embarking on their four or fifth career; women who know what they like and do not like; women who have disposable income. This last point is noteworthy— those businesses that find a way to truly include mature women in their mission statement will be finding a way, if nothing else, to make their bottom lines more beautiful. If, in so doing, those businesses help bring confidence and beauty to the faces of women who have worked decades as mothers, partners, members of the workforce, ist that a major win-win? Atypical60’s voice is compelling and, among the mature women bloggers, quite unique; it’s a blend of beauty, life, cooking, culture that keeps followers coming back again and again. Hers is a voice to have on your team.

    • Catherine says:

      Thank you Amy. I got a tissue here because I am tearing up and do not want to wipe my nose on my sleeve. I am so touched and moved by your kind words. Thank you so very much!! XOXOXOXOXO

  18. Melanie says:

    Testimonial sent.

  19. Anne says:

    Catherine, I just left my very positive review of Atypical 60 on the Sephoria website. I let them know your posts are both very informative for the mature woman and entertaining. I also told them that I have saved money by buying products you have recommended. It is great having you do the trial run!


  20. Karen Falanga says:

    I just left a testimonial in support of your application and I too hope you are successful.
    It’s way past time that we see ourselves represented and products developed for our needs. I’m sick of being invisible and silent. Glad that you are willing to be the standard bearer. BTW, you are funny, thorough and beautiful and interesting to read.

    • Catherine says:

      Thank you so much Karen. Yeah. We definitely need a “NORMAL” person to represent our demographic. Not only am I tired of being invisible, but I’m also tired of women in our age demo filtering the bejezus out of themselves. They are just as ridiculous as the younger ones. Are they aware that everyone knows they are filtered??????????????????? In the end it’s to each her own but I do like a more realistic view. I hope I get chosen because we need someone from our age group! Thank you agai!! XOXOXOXO

  21. Dona Langdon says:

    Done!! Here’s what I wrote. Good luck! Dona Langdon

    @atypical60 is one of my go-to people when I want to hear about what’s new with makeup and hair. I am 68 and I like to look good 😊. Most of the information I find is from and for much younger women. I want to look as good as I can in age appropriate way. That is what I get from @atypical60. She is friendly, easy to understand, and full of good information and a GREAT personality!! You should definitely add her to your Squad!

  22. Kewlm0m says:

    Cathe, this would be perfect – for you, and for all of your loyal readers! I sent my testimonial in, and I’ll keep my fingers crossed for you! Sorry if this is a duplicate post – my original post never showed up!

    • Catherine says:

      LOL. Kewl! I swear some of the comments get lost in cyberland or in the land of that one lost sock from the dryer! Thank you so very much thank you thank you thank you!! XOXOXOXOX

  23. Gillian says:

    Done! You are perfect for this! I hope you are chosen!

    • Catherine says:

      Thanks so much Gillian! You know what I did? I went to the hashtag of the sephora squad and saw that many IG influencers with 150K, 300K 50K all applied and I’m not giving up hope on this because none of them are as old as me!! LOL!!! XOXOXOXOXO

      • LN says:

        Mature women are so underrepresented by makeup companies. Don’t they realize we have time and money to spend on those things?

  24. Marsha says:

    Testimonial written and submitted. I sincerely hope you’re selected. We need you and your honesty!

  25. Maryellen Reardon says:

    Done! You go, girl!

  26. melideb says:

    Told them how sincerely fabulous you are, fingers crossed 🤞🏽

  27. melideb says:

    Done! You are fabulous

  28. Patricia says:

    Done! Thank you for being you!

  29. Done ,funnygal 😉

  30. Marsha says:

    Just sent my recommendation that they choose you because you are treasure!

  31. KB says:

    Added my 2 cents. They need you.

  32. Done! Wishing you luck!

  33. MicheleS says:

    Testimonial sent. Good luck!!

  34. Lovely post… 👌👌👌

  35. LN says:

    Done. You are solely responsible for getting me to rethink my makeup style as I mature. I constantly refer to your articles each time I go out to shop for makeup. They couldn’t go wrong using you!

  36. Kathy says:

    Just posted my testimonial from one of your UK fans 😊. Good luck. They would be mad to overlook you!

  37. Toni Soucie says:

    Happy Sunday, Cathe. I just submitted my testimonial and hope you are given the opportunity to representative pro-aging women. Good luck.

  38. Lyn Gerbich says:

    Done, and i think you would be great. I have bought a number of products I never knew we could get in Australia as a result of your blog. Love your blogs btw, first thing I read when I open my emails

  39. Yolanda Baird says:

    Done! All the best!

  40. Lisa P. says:

    I just found you over the weekend and I want to thank you for being here! I just turned 50 and it’s nice to see someone out here showing us how it’s done with grace and class. I submitted my vote for you. Bonne chance!

  41. Pingback: Ain’t Too Proud To Beg Sweet Darlin’–But I Need Your Help! | Atypical 60 – International Badass Activists

  42. Marsha Calhoun says:

    Done – hope it helps!

  43. Holly K says:

    Cathe, I just now sent my letter of support. I have my fingers, toes, and eyes crossed. I’m so excited for you! I just know you’re going to be picked!

    • Catherine says:

      Holly–Thank you so very much. We’ll see what happens. I do hope that whatever the outcome, there are women representing the mature demographic!!! XXOXOXOXOX

  44. Molly says:

    You deserve to be on the squad, Catherine! Added my support! Love your blogs!

  45. Laurie says:

    Catherine , I am late to the party yet just wrote why I recommend that you would be excellent choice. Thank you for all you do helping us gracefully move through the decades wading through the products for us.

  46. Margaret says:

    Done! Good luck!!!

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